Which term describes the assessment of the competitive environment using Porter's framework?

The assessment of the competitive environment using Porter's framework is best described as External Factor Evaluation. This approach involves analyzing the external factors affecting an organization, particularly in terms of competition and market dynamics.

Porter's framework, which includes concepts like the five forces model, helps to identify the competitive pressures within an industry that influence the strategic positioning of a business. The External Factors Evaluation matrix allows strategists to systematically evaluate these external forces and understand their potential impact on the organization.

In contrast, SWOT Analysis focuses on both internal strengths and weaknesses as well as external opportunities and threats but is not exclusive to competition. The Threat of New Entrants is one of the forces in Porter's model but does not represent the comprehensive assessment of the entire competitive environment. Lastly, the Competitive Profile Matrix is a tool used to compare a firm against its key competitors, but it typically does not encompass the broader market analysis that External Factor Evaluation provides.