Which of these is a limitation of the Quantitative Strategic Planning Matrix (QSPM)?

The Quantitative Strategic Planning Matrix (QSPM) is designed to evaluate and prioritize different strategic options based on their relative attractiveness and feasibility using quantitative measures. The correct choice points out a key limitation of the QSPM: it requires subjective input in the form of intuitive judgments and educated guesses.

This reliance on subjective evaluations means that while the QSPM can help structure decision-making, the ultimate effectiveness and accuracy of the analysis depend heavily on the quality of the judgments made by the individuals involved. Factors such as personal bias, lack of comprehensive data, or emotional influences can impact these judgments, potentially leading to less reliable outcomes. Thus, although the QSPM provides a systematic approach to strategy evaluation, it cannot entirely eliminate the inherent uncertainties associated with human decision-making.

In contrast, the other options highlight considerations that do not capture as significant a limitation. For example, while it is true that the QSPM can evaluate multiple strategies, there may be practical limits on the number of strategies analyzed at one time, but this is more about practical application rather than a fundamental limitation. The cost of analysis can be a consideration in many strategic tools, but it is not unique to the QSPM and relates more to the resources available rather than an inherent flaw