Strategic planning is primarily focused on:

Strategic planning is fundamentally centered on long-term goals. This process involves defining an organization's direction and making decisions on allocating its resources towards achieving these objectives over an extended period, typically ranging from three to five years or even longer.

By focusing on long-term goals, strategic planning enables organizations to identify their vision, mission, and overall ambitions, thereby laying out a roadmap for sustained growth and competitive advantage. This approach considers the external environment, market trends, and the organization's core competencies, ensuring that it remains relevant and adaptive to changes over time.

The emphasis on long-term goals distinguishes strategic planning from other types of planning that may prioritize immediate needs or operational details. While short-term objectives and daily operations are essential for the smooth functioning of an organization, they do not capture the broader perspective provided by strategic planning. Similarly, while employee satisfaction is vital for performance and retention, it is one of many factors contributing to achieving the long-term goals set through strategic planning.